We help law firms find interested customers & close more deals from organic search

A marketing agency for data driven law firms with a proven track record in the legal industry. 

SEO for Lawyers 

Law firm SEO company

SEO for lawyers. If you’re running a law firm, then you know how important it is to have a strong online presence. After all, potential clients are searching for legal services online more than ever before. That’s why working with a law firm seo company is so important.

At Brandalytics, we specialize in seo for lawyers and law firms. We know what it takes to get your website ranking high in search engines like Google, and we can help you drive targeted traffic to your site.

Whether you need help with on-page seo, link building, or anything else, we can assist you. Contact us today to learn more about our seo services for law firms.

Real results we have provided for law firms. 


Our Results

A snapshot of some of the ppc results we are accustomed to generating for law firms and attorneys.

448% Tracked ROAS Over 4 Year Span

We’ve built, optimized, and track campaigns for a select client that has generated a recurring 448% return on ad spend as calculated over the last 4 year.

Outranked Major Law Firm Competitors

Ranked a commercial lawyer first in his geographic area amongst all of his competition.

347% Increase in Organic Impressions

We helped this Portland personal injury firm increase their organic search impressions by over 347% year over year.

14% Conversion Rate Increase

Analyzing a client account over a two month span we were able to put a plan in place to increase their on site conversion by 14% within two weeks.

92% Search Impression Share 

We help one of our clients dominate their target market. With a 92% impression share on their best performing keywords.

Drove 147 New Client Deals in One Year

Tracked over 147 new client deals originating from Google organic search on a fullsome organic search campaign management.

Over 1.2 Million Impressions and Counting

As the agency of record for J & S we’ve tracked 1.2 million organic search impressions so far this year, and counting.

120% Reduction in CPA

A massive reduction in CPA for a client in New Jersey. Within two months we brought the businesses CPA down 120% across all ppc campaigns.

Find More Customers

Every day there are hundreds of interested customers searching for the services your firm offers. We help make sure you stay present for those searches and deliver your ads to the right customers. 

Close Larger Deals

We help lawyers fine-tune their marketing measurement efforts to help identify which campaigns produce more valuable deals for your firm. 

SEO for Lawyers Case Study

We have been the agency of record for Rosen & Kirshen Tax law for the past five years and counting.

349% Tracked ROAS Across All Digital Channels

Over the past five years we’ve worked with Rosen & Kirshen Tax Law to digitally transform their web presence to a fully integrated ecosystem. We lead direct marketing efforts to understand revenue correlations from the initial user click-to-sale in ppc and organic campaigns.

We have also lent an advisory role on art direction and are fully responsible for Website, CRM, Analytics, and all digital marketing duties for the firm.

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The Best Law Firm SEO Company

Why choose Brandalytics as the SEO provider for your firm.

If you’re looking for the best SEO company for lawyers, look no further than Brandalytics. We have a proven track record of helping law firms improve their online visibility and attract more qualified leads.

There are many SEO companies out there, but few can offer the same level of experience and expertise as Brandalytics. We are a law firm SEO company that has worked with some of the biggest names in the industry, and we know what it takes to get results.

We understand the unique challenges that law firms face when it comes to SEO, and we have the knowledge and experience to help them overcome those challenges. We also offer a wide range of other digital marketing services that can help law firms to reach their target audiences.

If you’re looking for an SEO company that can help your law firm to achieve its goals, contact Brandalytics today. We’ll be happy to discuss your needs and provide you with a customised quote.

Your Law Firm SEO Expert

Brandalytics was founded by Daniel Phillips. Daniel has been a law firm SEO consultant serving SEO campaigns for firms of all sizes. 

If you’re looking for someone highly experienced with SEO for lawyers – rest assured you’re in good hands. 

In his career, Daniel has led SEO programs for a wide range of Toronto businesses including but not limited to: FlipGive, Rosen & Kirshen Tax Law, Kleinman Law, eSight, ResQ, Platinum Capital Connect, ASTOUND, Space Agency, TAY + Livi, She loves me. 

law firm seo

Frequently Asked by Law Firms

Common search engine optimization questions.

SEO for lawyers is a process of optimizing a website to rank higher in search engine results pages (SERPs), with the goal of generating more web traffic and leads for the law firm.

There are many different factors that go into SEO for lawyers, including on-page optimization ( such as keyword research and targetting ), off-page optimization ( such as link building and social media engagement ), and technical SEO ( such as site speed and mobile friendliness ).

While SEO for lawyers can be complex, the rewards can be great – a higher ranking in SERPs can mean more visibility for your law firm, and more leads and clients.

If you’re looking to improve your law firm’s SEO, a good place to start is by working with a knowledgeable and experienced SEO company or consultant who can help you create and implement an effective SEO strategy.

There are many ways to outrank your competition, but one of the most effective is through organic search. By optimizing your website and content for the search engines, you can ensure that your law firm appears higher in the search results than your competitors.

To do this, start by ensuring that your website is well-optimized for the search engines. This means using relevant keywords throughout your site, including in your titles and in the body of your content. In addition, make sure that your site is easy to navigate and that it loads quickly. Both of these factors will help you rank higher in the search results.

In addition to optimizing your website, you should also create high-quality content that is designed to attract attention.

Different types of law firms can benefit from working with an SEO company to improve their online visibility. Some of the most common types of firms that can benefit from SEO services include:

-Personal Injury Firms: Personal injury law firms often need to generate a lot of leads in order to be successful. By working with an SEO company, they can optimize their website and online content to rank higher in search results and attract more potential clients.

-Family Law Firms: Family law firms often need to reach a wide audience, as they offer a variety of services such as divorce, child custody, and prenuptial agreements. An SEO company can help them optimize their website so that it appears higher in search results when potential clients are searching for these services.

-Criminal Defense Firms: Criminal defense firms need to be easily found by potential clients who are facing criminal charges and are looking for an attorney. An SEO company can help them optimize their website and online content so that they appear higher in search results and attract more clients.

-Employment Law Firms: Employment law firms need to be easily found by potential clients who are looking for an attorney to help them with an employment issue. An SEO company can help them optimize their website and online content so that they appear higher in search results and attract more clients.

When done correctly, SEO can be a powerful tool to help law firms grow their businesses. However, it’s important to understand that SEO takes time to produce results.

Most experts agree that it can take anywhere from 3-6 months to start seeing results from an SEO campaign. This timeframe can vary depending on the competition in your field and the effort you’re putting into your SEO strategy.

If you’re looking for immediate results, SEO may not be the right solution for you. However, if you’re willing to invest the time and effort required, SEO can be an excellent long-term growth strategy for your law firm.

A good law firm marketing agency will have a deep understanding of SEO for lawyers and how to use it to their advantage. They will also have a proven track record in helping law firms grow their online presence.

When looking for a law firm marketing agency, be sure to ask about their experience with SEO for lawyers. Ask for examples of law firms they have helped grow their online presence.

Also, be sure to ask about the agency’s process for optimizing a website for lawyer seo keywords. A good agency will have a detailed process that they can share with you.

Finally, make sure you feel comfortable with the agency you choose. You should be able to communicate openly and honestly with them about your marketing goals.

Choosing the right law firm marketing agency can be the difference between growing your online presence and remaining stagnant. Be sure to do your research and ask plenty of questions before making your decision.

What You Can Expect

We expect to deliver these results if chosen to work with your firm.

More Cases, More Leads

As a lawyer, you know that generating leads is essential to the success of your business. And while there are many ways to generate leads, one of the most effective is through search engine optimization for lawyers.

SEO is a form of online advertising in which you develop content formatted specifically to rank highly in search engines. your ad. The advantage of SEO is that it allows you to target potential clients who are actively searching for legal services.

When done correctly, SEO for lawyers can be an extremely effective way to generate leads and grow your law firm.

Increased Phone Call Traffic

If you’re looking to increase the amount of phone calls your law firm receives, organic search for lawyers is a great option. SEO campaigns can be customized to target potential clients in your area, and our call tracking platform can help you understand where your calls are coming from.

With call tracking, you can ensure that your law firm is getting the most bang for your buck from every click in your organic search campaigns.

Decreased Cost per Acquisition 

Your firm can expect a decreased cost per acquisition when working with our talented SEO consultants.

Finding leads through traditional prospecting is time consuming and yields diminishing results. Instead, we target your consumers when they are actively looking for your service.

Leave the prospecting to sales teams and focus on inbound marketing.

Fullsome SEO Management

Manage your firm while we manage your search engine optimized campaigns. Focus on what matters to you.

We’ve provided SEO for lawyers, attorneys, and the legal industry for over 10 years. We understand the subtle nuances of your business and your busy daily schedules. 

We’re not here to interfere. Only to help drive valuable leads that work well within your existing business framework.

A Guide to SEO for Lawyers

As a lawyer, you understand the importance of building trust and credibility. You know that the choices you make when it comes to advertising your practice can be critical in determining how successful you are. In today’s digital age, Search Engine Optimization (SEO) is one of the most important ways for lawyers to reach prospective clients and build their reputation. Let’s take a look at what SEO entails and why it is so beneficial for law firms.

Why SEO Matters

With more people using search engines to find services, SEO gives law firms an opportunity to stand out from their competitors by improving their visibility on search engine results pages (SERPs). Put simply, SEO helps you increase your website’s ranking in SERPs and attract more visitors to your website. This increased visibility can help you reach potential clients who may not have known about your firm otherwise, allowing you to grow your practice.

How SEO Works

Successful SEO requires a strategic approach that combines both technical optimization and content marketing. On the technical side, there are several elements that must be considered in order to optimize your website for search engines like Google or Bing. These include keyword research, optimizing title tags and meta descriptions, creating XML sitemaps and robots text files, setting up Google Analytics tracking code, and managing redirects. Additionally, content marketing plays an important role in any successful SEO strategy as well – ensuring that valuable content is created regularly with relevant keywords sprinkled throughout can help improve rankings in SERPs even further.

On-Page vs Off-Page Optimization

When optimizing websites for search engines, it’s important to understand the difference between on-page and off-page optimization techniques. On-page optimization focuses on making changes directly within the website itself in order to improve its rankings on SERPs – such as optimizing page titles or creating new content with targeted keywords. Off-page optimization involves activities outside of the website that can still impact its rankings – such as building backlinks from other websites or increasing brand awareness through social media campaigns. Both approaches should be used together for maximum effect when it comes to improving SERP rankings.

Search engine optimization is an invaluable tool for attorneys who are looking to reach potential clients online and establish a presence in their industry. With proper implementation of both technical optimization techniques and content marketing strategies, law firms can create an effective SEO campaign that will help them improve their visibility on SERPs and reach new audiences who may not have known about their practice otherwise. While there is no “one size fits all” approach when it comes to SEO strategies – each firm should tailor their approach based on their individual goals – understanding how both on-page and off-page optimization works together is essential for any successful strategy regardless of the industry or field of practice being targeted!

Why You Need SEO For Your Law Firm

A few of many reasons your firm needs to engage in an SEO strategy.

Get Listed On Google, Bing

Make sure your law firm website is listed o Google and Bing search engines.

Outrank Competition

Outrank your competition daily. Stay top of mind in the hearts of organic search users.

Drive Interested Traffic

Drive interested traffic from your target market - not just any traffic.

Build Your Email List

Build a secondary source of traffic by generating new email lists from your seo campaigns.

Find New Customers

Leverage the power of a well thought out SEO campaign to drive new customers to your business.

Drive Sustainable Business

SEO for lawyers is a great way to drive sustainable repeat business that is not reliant on paid digital advertising.

SEO for Lawyers Service List

Some of the services we offer as a marketing agency for lawyers.

Keyword Research

Find relevant keywords for your law firm. Target only high value, high intent keywords that can translate to businesses.

Landing Page Build & Management

At Brandalytics we build and manage landing pages and websites for law firms to help their SEO and digital marketing campaigns excel.

Title Tag Optimization

Optimize existing pages and on site content. We can help your existing website attain better rankings and more traffic with title tag optimization updates.

Google/Bing Search Console

Submit your content to Google, and Bing search consoles for improved visibility and tracking.

Gap Analysis

We'll find what's missing and needed for your website to help your rankings increase. Combined with keyword research gap analysis can provide a significant boost.

Content Creation

Get content for your website that will help drive new searches and increase your organic impression share in search networks.

Why Choose Brandalytics As Your SEO Company

Choosing an seo company for your law firm can be a competitive task. Listen to what some of our satisfied clients have to say about our work.

“Growing our online advertising with Brandalytics was a seamless experience”

Growing our online advertising with Brandalytics was a seamless experience. Their knowledge of online conversion helped us create a data driven model on CPA investments with predictable & profitable performance.

  • Mark Bachman, FlipGive

“Time and peace of mind to focus on growth”

As a startup founder, working with Brandalytics has given us the time and peace of mind to focus on the growth of the company, knowing that we are in good hands. Daniel and his team became an extension of our team, willing to take the time to walk us through every little detail if we asked or happy to develop strategies and execute campaigns without oversight. Their leadership, expertise and willingness to go above and beyond for our business sets them apart and I would recommend them highly.

  • Hart Togman, Rent Panda

Working with Brandalytics has been fantastic”

Working with Brandalytics has been fantastic. It allows us to focus on our business knowing that our online presence is being managed and constantly tweaked to ensure best results. 10/10 would recommend.

  • Jeff Kirshen, Rosen & Kirshen Tax Law

Origin Travels highly recommends”

Brandalytics helped us setup HubSpot which allowed us to leverage new functionality to communicate with different segments of our audience. Also, we were able to visualize new reporting capabilities based on e-commerce and user traffic data. Great help! Origin Travels highly recommends Brandalytics as an implementation and management partner.

  • Britt Kasco, Origin Travels

“Digital marketing inside and out”

Daniel knows digital marketing and many things web inside and out. He can provide a wealth of knowledge and expertise to any growing business.

  • David Benoliel, Real Content Network

“Simply exceptional”

Simply exceptional. We trust Brandalytics with a massive budget and scope of work, and day after day, they deliver. Thank you, Brandalytics for coming on board very quickly and helping us steer our ship in the right direction.

  • Jeffrey Fenton, eSight

“Would definitely recommend”

We had a wonderful experience with Daniel (Brandalytics) . He was very hands-on with the project and made several helpful suggestions that we weren’t even aware of. Would definitely recommend

  • Gary Faris, United Coachline
“Able to convert the right clients”

We worked with Brandalytics on the Launch of our new business Platinum Capital Connect. Finding a niche and setting yourself apart certainly presents challenges. With their help we were able to convert the right clients.

  • Ely Benzaquen, Platinum Capital Connect

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SEO (Search Engine Optimization) News

We hope you'll hire us for your SEO needs, but if you're a handy lawyer and like to go it alone, feel free to read along. We'll be posting the latest trends, ticks, and tips from the world of search engine optimization.