SEO for Lawyers 

Law Firm SEO Company

Welcome to our page dedicated to helping lawyers optimize their online presence through search engine optimization (SEO). In today’s digital age, it’s important for law firms to have a strong online presence in order to reach potential clients and stand out from competitors. That’s where Brandalytics comes in – our agency specializes in providing SEO services for lawyers.

With years of experience working with law firms, we understand the unique challenges that come with optimizing a legal website. That’s why we tailor our approach to meet the specific needs of each client. Our team of experts will work with you to develop a comprehensive SEO strategy that targets the keywords and phrases relevant to your practice area, helping you to rank higher in search engine results and attract more qualified leads.

At Brandalytics, we believe that transparency and communication are key to a successful partnership. That’s why we provide regular reports and updates on our progress, and are always available to answer any questions or concerns you may have. If you’re ready to take your online presence to the next level and attract more clients to your legal practice, contact us today to learn more about our SEO services for lawyers.

Real results we have provided for law firms. 

Total Clicks and total impressions on site

Law Firm SEO Services

Some of the SEO services for lawyers that we can offer to your firm.

Keyword Research

We can help research valuable keywords for your business to inform SEO marketing strategies and execution for your business. 

Site Speed Optimization

Site speed is an essential technical factor of Google rankings. We’ll help your website boost it’s Google page scores to drive your business upwards in organic listings.

SEO Content Development

Brandalytics focuses on content development because we believe it is the most effective way to produce first page results. Backlink strategies are outdated and can actually be harmful if done incorrectly.

Article Writing

The production of articles for search engine optimization purposes. We offer article writing services for all of our partners.

Competitor Analysis

What keywords are your competitors using and how do they rank? Together we can explore your competitive landscape and unlock new organic search opportunities.

Local Search Engine Optimization

Brandalytics offers local SEO services for businesses like lawyers, doctors, and contractors to find clients in their given demographic region. We utilize the latest techniques and tools to help your business rank higher in search engine results pages (SERPs), increasing your visibility and bringing you more leads.

Title Tag Optimization

Essential title tag optimization aligned with your organizations goals. Produce the right searches from the right customers.

Landing Page Optimization

We can help to optimize content on your landing pages and website to align with search engine optimization goals.

SEO Consulting

we offer hourly SEO consulting services to businesses in Toronto who need targeted advice and guidance to help them improve their SEO strategy. Our team of experts has years of experience in the industry, and we can provide you with the insights and recommendations you need to take your SEO efforts to the next level. 

Law Firm SEO Results

The types of SEO results we deliver for law firms, lawyers, and attorneys.

Top of Page Positioning for Local Legal Firm

We help this Toronto law firm firm outrank its competitors on a wide range of keywords and constantly deliver on content creation and SEO optimization for the firm. 

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448% Tracked ROAS Over 4 Year Span

We’ve built, optimized, and track campaigns for a Portland personal injury firm that has generated a recurring 448% return on ad spend as calculated over the last 4 year.

SEO Services Toronto

Drove 147 New Cases in One Year

Tracked over 147 new client deals originating from Google organic search. Brandalytics is a leading SEO provider with experience in on site and off site optimization.

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Outranked Major Law Firm Competitors

Ranked a commercial lawyer first in his geographic area amongst all of his competition.

SEO for Lawyers Case Study

We have been the agency of record for Rosen & Kirshen Tax law for the past five years and counting.

349% Tracked ROAS Across All Digital Channels

Over the past five years we’ve worked with Rosen & Kirshen Tax Law to digitally transform their web presence to a fully integrated ecosystem. We lead direct marketing efforts to understand revenue correlations from the initial user click-to-sale in ppc and organic campaigns.

We have also lent an advisory role on art direction and are fully responsible for Website, CRM, Analytics, and all digital marketing duties for the firm.

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“Working with Brandalytics has been fantastic”

“Working with Brandalytics has been fantastic. It allows us to focus on our business knowing that our online presence is being managed and constantly tweaked to ensure best results. 10/10 would recommend.”

  • Jeff Kirshen, Founding Partner, Rosen & Kirshen Tax Law

The Best Law Firm SEO Company

Why choose Brandalytics as the SEO provider for your firm.

Search engine optimization (SEO) has become an essential aspect of online marketing for any law firm. In today’s digital age, it’s critical for law firms to have a strong online presence to reach potential clients and stand out from competitors. But with so many SEO companies to choose from, how can a law firm decide which one is the best fit for their needs? In this article, we’ll take a detailed look at why Brandalytics is the best law firm SEO company.

Experience and Expertise

Brandalytics has years of experience working with law firms, and we have developed a comprehensive understanding of the unique challenges that come with optimizing a legal website. Our team of experts has the knowledge and skills necessary to create a tailored SEO strategy that targets the specific needs of your law firm. We use our knowledge of the legal industry to determine the best keywords and phrases to target, ensuring that our clients’ websites rank highly in search engine results and attract more qualified leads.

Customized Approach

We understand that no two law firms are the same, and we don’t believe in a one-size-fits-all approach to SEO. That’s why we tailor our approach to meet the specific needs of each client. We take the time to understand your practice area, your target audience, and your goals, and develop a customized SEO strategy that fits your needs. Our approach is data-driven, and we use the latest tools and techniques to ensure that your website is optimized for the best results.

Transparency and Communication

At Brandalytics, we believe that transparency and communication are essential to a successful partnership. We provide regular reports and updates on our progress, so you know exactly what we’re doing to improve your website’s SEO. We’re always available to answer any questions or concerns you may have, and we’re committed to providing exceptional customer service. We understand that SEO can be complex, so we take the time to explain our approach in plain language, so you can be confident that you’re making informed decisions about your online marketing.

Comprehensive Services

In addition to SEO, we offer a range of other digital marketing services to help your law firm succeed online. Our team of experts can help with website design and development, content creation, social media marketing, and more. We take a holistic approach to online marketing, ensuring that all aspects of your online presence are optimized for the best results.

Proven Results

Our clients have seen significant improvements in their online visibility and lead generation as a result of our SEO services. We’ve helped law firms of all sizes and practice areas achieve their online marketing goals, and we’re proud of the results we’ve delivered. We have a track record of success, and we’re confident that we can help your law firm succeed online too.

Brandalytics is the best law firm SEO company for several reasons: our experience and expertise, our customized approach, our transparency and communication, our comprehensive services, and our proven results. We believe that we offer the best value for law firms looking to improve their online visibility and generate more qualified leads. Contact us today to learn more about our SEO services for law firms and how we can help your practice succeed online.

Your Law Firm SEO Expert

Brandalytics was founded by Daniel Phillips. Daniel has been a law firm SEO consultant serving SEO campaigns for firms of all sizes. 

If you’re looking for someone highly experienced with SEO for lawyers – rest assured you’re in good hands. 

In his career, Daniel has led SEO programs for a wide range of law firms including but not limited to: Rosen & Kirshen Tax Law, Kleinman Law, De Boyrie Law, Platinum Capital Connect, and others.

law firm seo
Frequently Asked Questions

Common search engine optimization questions asked by legal professionals.

SEO for lawyers is a process of optimizing a website to rank higher in search engine results pages (SERPs), with the goal of generating more web traffic and leads for the law firm.

There are many different factors that go into SEO for lawyers, including on-page optimization ( such as keyword research and targetting ), off-page optimization ( such as link building and social media engagement ), and technical SEO ( such as site speed and mobile friendliness ).

While SEO for lawyers can be complex, the rewards can be great – a higher ranking in SERPs can mean more visibility for your law firm, and more leads and clients.

If you’re looking to improve your law firm’s SEO, a good place to start is by working with a knowledgeable and experienced SEO company or consultant who can help you create and implement an effective SEO strategy.

There are many ways to outrank your competition, but one of the most effective is through organic search. By optimizing your website and content for the search engines, you can ensure that your law firm appears higher in the search results than your competitors.

To do this, start by ensuring that your website is well-optimized for the search engines. This means using relevant keywords throughout your site, including in your titles and in the body of your content. In addition, make sure that your site is easy to navigate and that it loads quickly. Both of these factors will help you rank higher in the search results.

In addition to optimizing your website, you should also create high-quality content that is designed to attract attention.

Different types of law firms can benefit from working with an SEO company to improve their online visibility. Some of the most common types of firms that can benefit from SEO services include:

-Personal Injury Firms: Personal injury law firms often need to generate a lot of leads in order to be successful. By working with an SEO company, they can optimize their website and online content to rank higher in search results and attract more potential clients.

-Family Law Firms: Family law firms often need to reach a wide audience, as they offer a variety of services such as divorce, child custody, and prenuptial agreements. An SEO company can help them optimize their website so that it appears higher in search results when potential clients are searching for these services.

-Criminal Defense Firms: Criminal defense firms need to be easily found by potential clients who are facing criminal charges and are looking for an attorney. An SEO company can help them optimize their website and online content so that they appear higher in search results and attract more clients.

-Employment Law Firms: Employment law firms need to be easily found by potential clients who are looking for an attorney to help them with an employment issue. An SEO company can help them optimize their website and online content so that they appear higher in search results and attract more clients.

When done correctly, SEO can be a powerful tool to help law firms grow their businesses. However, it’s important to understand that SEO takes time to produce results.

Most experts agree that it can take anywhere from 3-6 months to start seeing results from an SEO campaign. This timeframe can vary depending on the competition in your field and the effort you’re putting into your SEO strategy.

If you’re looking for immediate results, SEO may not be the right solution for you. However, if you’re willing to invest the time and effort required, SEO can be an excellent long-term growth strategy for your law firm.

Backlinks, also known as inbound or incoming links, are links from other websites that point to your website. They are an important factor in search engine optimization (SEO) because they demonstrate to search engines that your website is popular and trustworthy. This is especially important for law firm websites, which rely on their online presence to attract potential clients.

There are several reasons why backlinks matter for law firm websites:

  1. Backlinks help improve the search engine rankings of your website. Search engines use algorithms to determine the relevance and authority of a website. One of the factors that they consider is the number and quality of backlinks pointing to a website. The more backlinks a website has, the more likely it is to rank higher in search engine results. This is especially important for law firms, as higher search rankings can lead to more visibility and more potential clients.

  2. Backlinks can help increase traffic to your website. In addition to improving search rankings, backlinks can also drive direct traffic to your website. This is because people who come across a backlink to your website while browsing the internet may follow the link to your website. This can be especially useful for law firms, as more website traffic can lead to more potential clients.

  3. Backlinks can help build credibility and trust. When other reputable websites link to your website, it can be seen as a endorsement of your expertise and authority. This can help build credibility and trust with potential clients, which can be especially important for law firms that rely on building trust with their clients.

  4. Backlinks can help diversify your website’s traffic sources. Having backlinks from a variety of different websites can help diversify your website’s traffic sources, which can make your website’s traffic less vulnerable to changes in search algorithms or the performance of individual websites.

Overall, backlinks are an important factor to consider when optimizing a law firm website. By building high-quality backlinks from reputable websites, law firms can improve their search rankings, increase traffic to their website, build credibility and trust, and diversify their traffic sources.

It is essential for law firms to produce new content to rank in Google’s search engine because of the following reasons:

  1. Google’s algorithm values fresh and relevant content: Google’s algorithm is designed to prioritize fresh and relevant content in its search results. By regularly producing new content, law firms can demonstrate to Google that their website is up-to-date and relevant to users’ search queries.

  2. New content helps to attract and retain visitors: By producing new content, law firms can attract new visitors to their website and keep existing visitors engaged. This can lead to increased website traffic and ultimately, more potential clients for the firm.

  3. New content can improve search engine visibility: By producing new content, law firms can improve their search engine visibility and increase the likelihood that their website will rank higher in search results. This is because new content gives Google more pages to index and can improve the firm’s overall online presence.

  4. New content can establish the firm as a thought leader: By producing high-quality, informative content, law firms can establish themselves as thought leaders in their field. This can help to build trust with potential clients and differentiate the firm from its competitors.

In summary, producing new content is essential for law firms to rank in Google’s search engine and improve their online presence. By regularly creating fresh and relevant content, law firms can attract and retain visitors, improve search engine visibility, and establish themselves as thought leaders in their field.

Law firms face a unique set of challenges when it comes to online marketing and search engine optimization (SEO). One of the main challenges is that the legal industry is highly competitive, with many firms vying for top spots in search engine results for key terms related to their practice areas. In addition, the legal industry is heavily regulated, with strict guidelines on how lawyers can advertise their services online.

To overcome these challenges and effectively market their law firms online, many legal professionals choose to work with SEO agencies that specialize in the legal industry. Here are a few reasons why working with an SEO agency is a best practice for law firms:

  1. Expertise in the legal industry: SEO agencies that specialize in the legal industry have a deep understanding of the specific challenges and opportunities faced by law firms. They have experience working with lawyers and law firms, and they understand the unique needs and goals of these businesses. This expertise allows them to develop effective SEO strategies that deliver results for their clients.

  2. Compliance with legal advertising regulations: As mentioned, the legal industry is heavily regulated, and it is important for law firms to comply with these regulations when advertising their services online. An SEO agency that specializes in the legal industry will be familiar with these regulations and can help ensure that a law firm’s online marketing efforts are compliant.

  3. Ability to stay up-to-date with industry trends: The world of SEO is constantly evolving, and it can be challenging for businesses to stay up-to-date with the latest trends and best practices. An SEO agency can help a law firm keep up with these changes and ensure that their website and online marketing efforts are effective and current.

  4. Time and resource savings: Working with an SEO agency can save a law firm time and resources that would otherwise be spent on developing and executing an in-house SEO strategy. This can allow a law firm to focus on what they do best – practicing law – while the SEO agency handles the marketing side of things.

Overall, working with an SEO agency is a best practice for law firms because it allows them to tap into specialized expertise, stay compliant with advertising regulations, stay up-to-date with industry trends, and save time and resources. These benefits can help a law firm effectively market their business online and attract new clients.

A good law firm marketing agency will have a deep understanding of SEO for lawyers and how to use it to their advantage. They will also have a proven track record in helping law firms grow their online presence.

When looking for a law firm marketing agency, be sure to ask about their experience with SEO for lawyers. Ask for examples of law firms they have helped grow their online presence.

Also, be sure to ask about the agency’s process for optimizing a website for lawyer seo keywords. A good agency will have a detailed process that they can share with you.

Finally, make sure you feel comfortable with the agency you choose. You should be able to communicate openly and honestly with them about your marketing goals.

Choosing the right law firm marketing agency can be the difference between growing your online presence and remaining stagnant. Be sure to do your research and ask plenty of questions before making your decision.

What You Can Expect

We expect to deliver these results if chosen to work with your firm.

More Cases, More Leads

As a lawyer, you know that generating leads is essential to the success of your business. And while there are many ways to generate leads, one of the most effective is through search engine optimization for lawyers.

SEO is a form of online advertising in which you develop content formatted specifically to rank highly in search engines. your ad. The advantage of SEO is that it allows you to target potential clients who are actively searching for legal services.

When done correctly, SEO for lawyers can be an extremely effective way to generate leads and grow your law firm.

Increased Phone Call Traffic

If you’re looking to increase the amount of phone calls your law firm receives, organic search for lawyers is a great option. SEO campaigns can be customized to target potential clients in your area, and our call tracking platform can help you understand where your calls are coming from.

With call tracking, you can ensure that your law firm is getting the most bang for your buck from every click in your organic search campaigns.

Decreased Cost per Acquisition 

Your firm can expect a decreased cost per acquisition when working with our talented SEO consultants.

Finding leads through traditional prospecting is time consuming and yields diminishing results. Instead, we target your consumers when they are actively looking for your service.

Leave the prospecting to sales teams and focus on inbound marketing.

Experienced SEO Management

Manage your firm while we manage your search engine optimized campaigns. Focus on what matters to you.

We’ve provided SEO for lawyers, attorneys, and the legal industry for over 10 years. We understand the subtle nuances of your business and your busy daily schedules. 

We’re not here to interfere. Only to help drive valuable leads that work well within your existing business framework.

A Guide To SEO For Lawyers

General information for lawyers looking to engage in search engine optimization for their firm.

As a lawyer, you understand the importance of building trust and credibility. You know that the choices you make when it comes to advertising your practice can be critical in determining how successful you are. In today’s digital age, Search Engine Optimization (SEO) is one of the most important ways for lawyers to reach prospective clients and build their reputation. Let’s take a look at what SEO entails and why it is so beneficial for law firms.

Why SEO Matters

With more people using search engines to find services, SEO gives law firms an opportunity to stand out from their competitors by improving their visibility on search engine results pages (SERPs). Put simply, SEO helps you increase your website’s ranking in SERPs and attract more visitors to your website. This increased visibility can help you reach potential clients who may not have known about your firm otherwise, allowing you to grow your practice.

How SEO Works

Successful SEO requires a strategic approach that combines both technical optimization and content marketing. On the technical side, there are several elements that must be considered in order to optimize your website for search engines like Google or Bing. These include keyword research, optimizing title tags and meta descriptions, creating XML sitemaps and robots text files, setting up Google Analytics tracking code, and managing redirects. Additionally, content marketing plays an important role in any successful SEO strategy as well – ensuring that valuable content is created regularly with relevant keywords sprinkled throughout can help improve rankings in SERPs even further.

On-Page vs Off-Page Optimization

When optimizing websites for search engines, it’s important to understand the difference between on-page and off-page optimization techniques. On-page optimization focuses on making changes directly within the website itself in order to improve its rankings on SERPs – such as optimizing page titles or creating new content with targeted keywords. Off-page optimization involves activities outside of the website that can still impact its rankings – such as building backlinks from other websites or increasing brand awareness through social media campaigns. Both approaches should be used together for maximum effect when it comes to improving SERP rankings.

Search engine optimization is an invaluable tool for attorneys who are looking to reach potential clients online and establish a presence in their industry. With proper implementation of both technical optimization techniques and content marketing strategies, law firms can create an effective SEO campaign that will help them improve their visibility on SERPs and reach new audiences who may not have known about their practice otherwise. While there is no “one size fits all” approach when it comes to SEO strategies – each firm should tailor their approach based on their individual goals – understanding how both on-page and off-page optimization works together is essential for any successful strategy regardless of the industry or field of practice being targeted!

The Imporance of Attorney SEO

We offer Attorney SEO, law firm SEO, and lawyer SEO and understand the unique needs of each type of legal professional.

Attorney SEO, or search engine optimization for law firms, is crucial for attorneys who want to expand their client base and grow their practice. With more people turning to search engines to find legal services, ranking high in search engine results pages (SERPs) can significantly increase a law firm’s online visibility and credibility.

Effective attorney SEO involves optimizing a law firm’s website with relevant keywords, creating high-quality content that provides value to potential clients, and ensuring the website is user-friendly and easy to navigate. By implementing these strategies, law firms can attract more traffic to their website, increase their online presence, and ultimately, generate more leads and clients.

Furthermore, attorney SEO can help law firms establish their authority in their specific practice areas. By consistently producing high-quality content and sharing it across relevant platforms, law firms can position themselves as thought leaders in their field, building trust and credibility with potential clients.

In today’s digital age, attorney SEO is no longer an option but a necessity. Law firms that invest in effective SEO strategies can gain a competitive edge, increase their online visibility, and ultimately, grow their practice.

Law Firm SEO Agency Reviews

Choosing an SEO agency for your law firm can be a competitive task. Listen to what some of our satisfied clients have to say about our work.

Andrey Valishin
Andrey Valishin
Fantastic service. One of the top digital marketing agencies with a focus on metrics and growth. We built out our WordPress website with Brandalytics and trust them to lead our entire digital marketing program!
Alessandro de Boyrie
Alessandro de Boyrie
Daniel is truly elite in the world of Digital Marketing. He’s incredibly hardworking and always on top of every task. His skill set is second to none, and he will keep you updated on methods, progress and results every step of the way!
Brandlytics knows exactly what their doing in the online digital marketing space. Highly recommend.
We worked with Daniel on the Launch of our new business Platinum Capital Connect. Starting a new Business in the Financial Services area is a difficult task. Finding a niche and setting yourself apart certainly presents challenges. With Daniel's help we were able to target the right clients and convert theme to closed deals. I highly recommend Daniel and his company, the service and results are excellent.
David Benoliel
David Benoliel
Daniel knows digital marketing and many things web inside and out. He can provide a wealth of knowledge and expertise to any growing business.
Ian Benoliel
Ian Benoliel
Daniel did a great job in settling a strategy for Seo, keywords and ad words.
Gary Faris
Gary Faris
We had a wonderful experience with Daniel (Brandalytics) . He was very hands-on with the project and made several helpful suggestions that we weren’t even aware of. Would definitely recommend
Mark Bachman
Mark Bachman
Growing our online advertising with Brandalytics was a seamless experience. Their knowledge of online conversion helped us create a data driven model on CPA investments with predictable & profitable performance.
Charlie Horner
Charlie Horner
Working with Brandalytics has been professional, consistent, and a pleasure each and every time. You can expect clear communication, realistic deadlines, and friendly service from people who know what they’re talking about.

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SEO For Lawyers Blog

We hope you'll hire us for your SEO needs, but if you're a handy lawyer and like to go it alone, feel free to read along. We'll be posting the latest trends, ticks, and tips from the world of search engine optimization for lawyers.